{"id":23866,"date":"2022-09-26T11:40:57","date_gmt":"2022-09-26T09:40:57","guid":{"rendered":"https:\/\/lydia.bfoundlabs.com\/case-studies\/lydia-voice-comes-out-on-top-in-a-direct-comparison-at-normal\/"},"modified":"2025-03-12T14:52:21","modified_gmt":"2025-03-12T13:52:21","slug":"lydia-voice-simpose-face-a-la-concurrence-chez-normal","status":"publish","type":"case-studies","link":"https:\/\/lydia-voice.com\/fr\/\u00e9tudes-de-cas\/lydia-voice-simpose-face-a-la-concurrence-chez-normal\/","title":{"rendered":"LYDIA Voice s\u2019impose face \u00e0 la concurrence chez NORMAL"},"excerpt":{"rendered":"<p>NORMAL est une enseigne sp\u00e9cialis\u00e9e dans les produits de soins personnels, fond\u00e9e en 2013 et d\u00e9sormais pr\u00e9sente dans six pays europ\u00e9ens. L\u2019entreprise ouvre actuellement jusqu\u2019\u00e0 cinq nouveaux magasins par semaine, offrant aux clients la possibilit\u00e9 d\u2019acheter des produits de marque du quotidien \u00e0 prix r\u00e9duits et attractifs. Une croissance aussi rapide implique non seulement de nouvelles exigences et d\u00e9fis pour le secteur du retail, mais elle cr\u00e9e \u00e9galement de nouvelles opportunit\u00e9s en logistique d\u2019entrep\u00f4t.<\/p>\n<p>Dans le cas de NORMAL, l\u2019entrep\u00f4t est pass\u00e9 d\u2019un petit sous-sol dans son premier magasin \u00e0 un site de 37 000 m\u00b2 en seulement cinq ans. Pour accompagner cette expansion, l\u2019entreprise a choisi LYDIA Voice, qui s\u2019est impos\u00e9 comme le favori incontest\u00e9 aupr\u00e8s des employ\u00e9s en comparaison directe avec d\u2019autres syst\u00e8mes pick-by-voice.<\/p>\n","protected":false},"featured_media":23855,"parent":0,"template":"","press-release-authors":[],"cs-industries":[242],"class_list":["post-23866","case-studies","type-case-studies","status-publish","has-post-thumbnail","hentry","cs-industries-retail-fr"],"_links":{"self":[{"href":"https:\/\/lydia-voice.com\/fr\/wp-json\/wp\/v2\/case-studies\/23866","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lydia-voice.com\/fr\/wp-json\/wp\/v2\/case-studies"}],"about":[{"href":"https:\/\/lydia-voice.com\/fr\/wp-json\/wp\/v2\/types\/case-studies"}],"version-history":[{"count":0,"href":"https:\/\/lydia-voice.com\/fr\/wp-json\/wp\/v2\/case-studies\/23866\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/lydia-voice.com\/fr\/wp-json\/wp\/v2\/media\/23855"}],"wp:attachment":[{"href":"https:\/\/lydia-voice.com\/fr\/wp-json\/wp\/v2\/media?parent=23866"}],"wp:term":[{"taxonomy":"press-release-authors","embeddable":true,"href":"https:\/\/lydia-voice.com\/fr\/wp-json\/wp\/v2\/press-release-authors?post=23866"},{"taxonomy":"cs-industries","embeddable":true,"href":"https:\/\/lydia-voice.com\/fr\/wp-json\/wp\/v2\/cs-industries?post=23866"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}